E-Pass – UI/UX Design
E-Pass – UI/UX Design Education To create a cross-cultural, intuitive mobile interface for managing business memberships and points across the E-Pass network. Type of Work UI/UX Design Client E-Pass Year 2019 Website www.epass.com E-Pass is a smart business pass and point system designed for the Chinese-Canadian business community. CGICA developed its mobile app UI/UX to streamline user onboarding, improve merchant interaction, and bring clarity to points tracking and redemption. From brand-consistent iconography to intuitive navigation, every detail of the app is built to support multilingual access, ease of use, and a sense of digital trust. Seamless toggle between English and Chinese, with language-sensitive UI layouts. Custom icon set aligned with E-Pass visual identity, enhancing brand recall and visual clarity. Streamlined user flow for points tracking, reward browsing, and QR-based merchant redemption. Previous ProjectNext Project Explore Other Projects All Posts Advertising & Media Art & Culture Articles Articles-cn Auto Mobile Beauty & Spa Construction & Reno Corporate E-Commerce Education Electronic Products Energy Entertainment Event & Show Fashion Financial & Investment Food & Beverage Global Enterprises Grocery & Retail Health & Medication Home & Deco Immigration & Student Service Legal Services Living Service Organization Pets Photo/Video Professional Real Estate Restaurant Sports & Fitness Supply Chain Uncategorized Web & Technology Yu Seafood – UI/UX Design MOD Lighting
Mayfair – Marketing Material
Mayfair – Marketing Material Food & Beverage To elevate Mayfair’s corporate image and clearly communicate its full-service development capabilities. Type of Work Marketing Materrial Client Costone Year 2019 Website www.mayfairgroup.ca For Mayfair Group, a Toronto-based real estate development firm, CGICA designed a bilingual corporate brochure showcasing their full-spectrum services—from land acquisition to construction management. The promotional material aligns with Mayfair’s elite positioning and industry influence, reinforcing its track record of over $7 billion in managed projects. The design balances professionalism and impact, tailored for use in investor relations, business development, and community outreach. A refined layout with metallic gold accents and architectural visuals to convey luxury and authority. Logical segmentation of Mayfair’s services, team, and past projects enhances readability and investor confidence. Professionally balanced English and Chinese layout caters to cross-cultural stakeholders and multilingual clients. Previous ProjectNext Project Explore Other Projects All Posts Advertising & Media Art & Culture Articles Articles-cn Auto Mobile Beauty & Spa Construction & Reno Corporate E-Commerce Education Electronic Products Energy Entertainment Event & Show Fashion Financial & Investment Food & Beverage Global Enterprises Grocery & Retail Health & Medication Home & Deco Immigration & Student Service Legal Services Living Service Organization Pets Photo/Video Professional Real Estate Restaurant Sports & Fitness Supply Chain Uncategorized Web & Technology Enclover – Marketing Material iQiyi – Marketing Material
Enclover – Marketing Material
Enclover – Marketing Material Home & Deco To present Enclover’s full outdoor living collection with clarity and sophistication for both retail and B2B channels. Type of Work Marketing Material Client Enclovern Year 2019 Website N/A For Enclover, a Canadian outdoor furniture brand dedicated to comfort and style, CGICA crafted a comprehensive product catalogue to present its 2018/2019 collection. Featuring over 20 curated collections across sectional, dining, bistro, firepit, and accessory lines, the design emphasizes clarity, elegance, and practicality. The catalogue seamlessly integrates detailed product specifications, spatial guidance, and lifestyle imagery to elevate the consumer’s decision-making experience. Product photography is paired with space-fit guidelines and elegant captions to simulate real-life usage. Each collection is introduced with conversational, sectional, and dining configurations in a consistent visual system. Sunbrella® fabric, weather-resistant wicker, and ergonomic design are visually and textually emphasized. Previous ProjectNext Project Explore Other Projects All Posts Advertising & Media Art & Culture Articles Articles-cn Auto Mobile Beauty & Spa Construction & Reno Corporate E-Commerce Education Electronic Products Energy Entertainment Event & Show Fashion Financial & Investment Food & Beverage Global Enterprises Grocery & Retail Health & Medication Home & Deco Immigration & Student Service Legal Services Living Service Organization Pets Photo/Video Professional Real Estate Restaurant Sports & Fitness Supply Chain Uncategorized Web & Technology Mayfair – Marketing Material iQiyi – Marketing Material
iQiyi – Marketing Material
iQiyi – Marketing Material Entertainment Launch iQIYI’s first North American Black Friday campaign to attract new users and strengthen brand awareness. Type of Work Marketing Material Client iQiyi Year 2019 Website N/A In 2020, amid COVID-19 lockdowns, iQIYI seized the opportunity to engage North American audiences through its first-ever Black Friday campaign. As online streaming surged, we developed a bold promotional identity under the theme “Green is the New Black.” This concept blended iQIYI’s iconic green with Black Friday’s classic black, capturing attention through anime-inspired visuals aimed at Gen Z. The campaign included key visual design, display banners, and social ads, successfully reinforcing the brand’s youthful image while driving subscriber growth. “Green is the New Black”—a fusion of brand identity and seasonal relevance for maximum visual impact. Anime-inspired, vibrant, and playful visuals to resonate with Gen Z and digital natives. Cleverly blends iQIYI’s green into Black Friday’s traditionally black palette to form a standout concept. Designed for web banners, email headers, and paid social formats across Facebook, Instagram, and YouTube. Previous ProjectNext Project Previous ProjectNext Project Explore Other Projects All Posts Advertising & Media Art & Culture Articles Articles-cn Auto Mobile Beauty & Spa Construction & Reno Corporate E-Commerce Education Electronic Products Energy Entertainment Event & Show Fashion Financial & Investment Food & Beverage Global Enterprises Grocery & Retail Health & Medication Home & Deco Immigration & Student Service Legal Services Living Service Organization Pets Photo/Video Professional Real Estate Restaurant Sports & Fitness Supply Chain Uncategorized Web & Technology Mayfair – Marketing Material Enclover – Marketing Material
7 Baker – Mascot Design
7 Baker – Mascot Design Food & Beverage Create a mascot that visually interprets the brand’s joyful, everyday ethos and builds emotional resonance. Type of Work Mascot Design Client 7 Baker Year 2019 Website www.7baker.com To extend the emotional reach of the 7 Baker® brand, we developed a charming mascot named SEVII — a character shaped like the number 7 that symbolizes completeness, luck, and love. Rooted in the concept of “Your Daily Delight,” SEVII was crafted to embody the joyful, everyday moments 7 Baker aims to bring to its customers. From nap-time doodles to free snack redemptions, SEVII becomes a visual storyteller for the brand across social media, packaging, and in-store environments. SEVII is cheerful, relatable, and always facing left—capturing the little joys in everyday life. Inspired by the shape of “7” and biblical wholeness, SEVII symbolizes luck, love, and daily delights. SEVII’s 3D model maintains its iconic shape and textures, allowing dynamic use across media and environments. Previous ProjectNext Project Explore Other Projects All Posts Advertising & Media Art & Culture Articles Articles-cn Auto Mobile Beauty & Spa Construction & Reno Corporate E-Commerce Education Electronic Products Energy Entertainment Event & Show Fashion Financial & Investment Food & Beverage Global Enterprises Grocery & Retail Health & Medication Home & Deco Immigration & Student Service Legal Services Living Service Organization Pets Photo/Video Professional Real Estate Restaurant Sports & Fitness Supply Chain Uncategorized Web & Technology Aly’s Pizza – Mascot Design Old Xian’s Food – Mascot Design
Shingyu真牛
Shingyu真牛 Food & Beverage Develop a brand identity that reflects Shingyu’s commitment to offering high-quality Japanese beef and an exceptional dining experience. Emphasize the brand’s focus on traditional Japanese culinary techniques and modern sophistication. Type of Work Branding Design Client Shingyu 真牛 Year 2019 Website shingyusteak.com Shingyu 真牛 is a premium Japanese steakhouse brand that specializes in high-quality Japanese beef. Known for its exceptional flavor, tenderness, and marbling, Shingyu offers a dining experience that combines traditional Japanese culinary techniques with a modern and sophisticated atmosphere. The brand aims to provide an unforgettable dining experience that celebrates the rich heritage of Japanese beef and the art of steak preparation. Shingyu 真牛 offers a premium Japanese steakhouse experience, specializing in high-quality Japanese beef and combining traditional culinary techniques with modern sophistication. Celebrate the art of Japanese steak preparation by offering a premium dining experience that showcases the exceptional quality and heritage of Japanese beef. Design a sophisticated and elegant visual identity that embodies Shingyu’s dedication to quality and tradition. Use elements that reflect the richness of Japanese culinary heritage and the modern sophistication of the dining experience. The identity should appeal to discerning diners seeking a luxurious and authentic Japanese steakhouse experience. Previous ProjectNext Project Explore Other Projects All Posts Food & Beverage Cocky Spicy Fried Chicken Dan Café Kobi Korean Street Food
Kyros
Kyros Food & Beverage Develop a brand identity that reflects Kyros’s commitment to high-quality seafood and innovative preservation technology. Emphasize the brand’s connection to the ocean and its dedication to delivering fresh, premium seafood to consumers. Type of Work Branding Design Client Kyros Year 2019 Website www.kyrosseafood.com Kyros is a Canadian high-quality seafood supplier and retailer, renowned for its “super live freeze” technology that perfectly preserves the freshness and tenderness of various seafood from Canadian waters. After conducting thorough brand research, we drew inspiration from the ocean and seawater to create a new logo and a comprehensive visual identity system. Additionally, we developed targeted brand messaging for different audiences, providing robust support for Kyros as it expands its market presence. Kyros offers high-quality Canadian seafood, utilizing advanced “super live freeze” technology to ensure maximum freshness and tenderness, catering to discerning consumers and seafood enthusiasts. Capture the essence of the ocean’s freshness and purity through innovative technology, delivering premium seafood that maintains its natural quality and taste. Design a fresh and dynamic visual identity that embodies Kyros’s oceanic inspiration and cutting-edge preservation techniques. Use elements that reflect the brand’s connection to the sea and commitment to quality, appealing to both wholesale and retail customers looking for superior seafood products. Previous ProjectNext Project Explore Other Projects All Posts Food & Beverage Cocky Spicy Fried Chicken Dan Café Kobi Korean Street Food
August 8
August 8 Food & Beverage Redesign the brand identity to reflect August 8’s mission of building community and joy through shared meals. Emphasize the brand’s fusion of Chinese and Japanese cuisine and create a unified, engaging store experience that enhances customer loyalty and brand recognition. Type of Work Branding Design Client August 8 Year 2019 Website august8.ca August 8 is a chain brand located in the Greater Toronto Area and surrounding regions, offering a unique fusion of Chinese dim sum and Japanese buffet cuisine. With a history of 10 years and 7 operating locations, the brand aims to refresh its image, unify the store experience, increase brand awareness and influence, and enhance customer loyalty. By delving deeply into the brand’s essence and understanding consumer emotional and functional needs, we distilled the core concept of the brand: “Eat Together, Eat Happier.” This value proposition advocates that “gathering together makes eating more enjoyable,” aiming to build a community through food where people can relish the joy and happiness of being together. Whether it’s family, friends, or classmates, sharing food and happiness creates the most joyful moments. This mission is at the heart of August 8. https://www.youtube.com/watch?v=wufC2YrfZxM August 8 offers a unique dining experience that combines the best of Chinese dim sum and Japanese buffet cuisine, creating an environment where people can gather, share meals, and enjoy happier moments together. Foster joy and community through the shared experience of diverse and delicious cuisine, underpinned by the belief that eating together makes people happier. Design a cohesive and engaging visual identity that embodies the fusion of Chinese and Japanese culinary traditions. Develop a unified store experience that reflects the brand’s core values of togetherness and joy. Use the slogan “Eat Together, Eat Happier” to guide all brand communications and reinforce the community-building aspect of the dining experience. Previous ProjectNext Project Explore Other Projects All Posts Food & Beverage Cocky Spicy Fried Chicken Dan Café Kobi Korean Street Food
Chaplus
Chaplus Food & Beverage Type of Work Branding Design Client Chaplus Year 2019 Website www.chaplus.ca Chaplus is a Canadian-born brand inspired by Taiwanese tea culture, combining high-quality ingredients from around the world to create exceptional bubble tea beverages and delicious egg waffles. Based in Toronto, Chaplus emphasizes sincerity, innovation, and quality in every product. After a thorough strategic analysis and product experience, we developed a brand strategy centered around the Big Idea of “infusing freshness and flavor into every product with sincere effort and innovative techniques.” The brand’s communication revolves around the key concept of “commitment,” building a reliable and trustworthy brand image. Infuse freshness and flavor into every product with sincere effort and innovative techniques, building a reliable and trustworthy brand image. Design a cohesive and visually appealing brand identity that reflects Chaplus’s dedication to quality, innovation, and cultural heritage. Emphasize the brand’s commitment to using high-quality ingredients and innovative techniques to create fresh and delicious products. The identity should resonate with customers seeking a reliable and enjoyable bubble tea experience. Previous ProjectNext Project Explore Other Projects All Posts Food & Beverage Cocky Spicy Fried Chicken Dan Café Kobi Korean Street Food
Talk Power 道宝国际教育
Talk Power 道宝国际教育 Education Develop a brand identity that reflects Talk Power’s dedication to empowering individuals through public speaking and eloquence training, emphasizing a supportive learning environment and expert guidance. Type of Work Brand Design Client Talk Power 道宝国际教育 Year 2019 Website www.talkpowerinternational.com Talk Power 道宝国际教育 is an educational institution specializing in public speaking and eloquence training. Dedicated to empowering individuals with the skills needed to communicate confidently and effectively, Talk Power offers a range of programs designed to enhance public speaking abilities for students of all ages. The institution focuses on creating a supportive and dynamic learning environment, where participants can develop their speech and presentation skills through practical exercises and expert guidance. With a mission to cultivate articulate and persuasive communicators, Talk Power is committed to fostering personal growth and professional success. Talk Power 道宝国际教育 offers comprehensive public speaking and eloquence training programs, empowering individuals to communicate confidently and effectively in all aspects of life. Empower individuals to become confident and effective communicators through expert training in public speaking and eloquence. Design a vibrant and professional visual identity that reflects Talk Power’s commitment to empowering individuals through public speaking training. Incorporate elements that highlight the supportive and dynamic learning environment, the expertise of the instructors, and the transformative impact of the programs. The identity should appeal to students and professionals seeking to enhance their communication skills and achieve personal and professional growth. Previous ProjectNext Project Explore Other Projects All Posts Education Bang Bang Tang ePass GPA Plus