Miss Qu Claypot & BBQ is a contemporary Chinese dining concept inspired by the warmth of claypot cooking and the freshness of the mountains. CGICA developed a complete brand identity that brings traditional comfort food into a younger, more approachable visual world.
At its centre is “Miss Qu,” a warm, recognizable character serving a claypot against soft mountain forms, supported by expressive brush lettering and a fresh palette of forest green, earthy neutrals, and warm golden accents.
To turn the familiar warmth of Chinese claypot cooking into an easygoing everyday dining experience.
Claypot dishes, BBQ, and comforting flavours that feel warm, generous, and close to home.
Comfort, Served in a Claypot.
The “Miss Qu” character stays at the heart of the identity, carrying its jianghu spirit forward.
Deep forest green anchors the brand, balanced by botanical greens, warm cream, and golden accents.
The result keeps the warmth and cultural character of Chinese dining while adding a fresher, more organic, and contemporary aesthetic.
