To portray Midori’s craftsmanship and human values through the authentic working moments of its chefs.
Midori Ramen is a premium ramen brand that brings Japanese culinary tradition to life with a modern flair. For this project, we focused on capturing the soul of the brand through its two master chefs – Masaru Ogasawara and Natsuhiko Sugimoto. By documenting their dedication in the kitchen, we built a visual narrative that showcases the craftsmanship, discipline, and authenticity at the heart of Midori. The result is a series of portraits and candid moments that honour the human touch behind every bowl of ramen.
Telling the brand story through its people — capturing the soul of Midori in the hands and eyes of its chefs.
