Newt
Newt Financial & Investment, Web & Technology Develop a brand identity that captures the essence of Newt as an innovative blockchain-based financial product. Emphasize the brand’s unique position at the intersection of technology and finance, using the newt’s imagery and the concept of blockchain decentralization. Type of Work Branding Design Client Newt Year 2018 Website www.newt.io Newt is an internet finance product centered around blockchain technology. The brand name “Newt” reflects “New Technology” and also refers to a type of amphibian found in Central America, symbolizing the intersection of the internet and finance industries. In the logo design, the two paws of the newt are used as the visual motif, combined with the concept of blockchain decentralization, represented by connected nodes. The blue-green gradient is inspired by the colors of the newt, while also embodying the technological feel of the internet. Newt offers cutting-edge internet finance solutions based on blockchain technology, combining the dynamic attributes of new technology with the robust security of decentralized networks. Symbolize the fusion of new technology and financial innovation through a distinctive and visually appealing brand identity. Design a visually striking and meaningful logo that incorporates the newt’s paws as a central motif, reflecting both the brand name and the concept of decentralization. Use a blue-green gradient to represent both the natural colors of the newt and the futuristic aspect of internet technology. The identity should appeal to tech-savvy and finance-oriented audiences looking for innovative blockchain solutions. Previous ProjectNext Project Explore Other Projects All Posts Financial & Investment Hyron
Evenpick
Evenpick Web & Technology Develop a brand identity that captures the essence of Eventpick’s mission to recommend top-tier entertainment and lifestyle options. The identity should appeal to Chinese users, emphasizing discovery and fascination. Design a cohesive visual system that includes a mascot, a dynamic logo, and a vibrant color palette. Type of Work Branding Design Client Evenpick Year 2017 Website Eventpick aims to utilize mobile applications and smart technology to recommend the finest and most interesting food, drink, and entertainment options, helping people enjoy a more exciting and convenient urban life. This is the Big Idea behind Eventpick. Since the app targets Chinese users, the Chinese brand name “覓謎” was chosen, reflecting the meanings of “seeking” and “fascination.” Based on this, the mascot “Mimi” was created. The visual design incorporates a dog’s nose and the shape of landmarks as the central elements of the logo. A vibrant and captivating pink gradient was selected as the primary brand color. Since its launch, the 覓謎 app has received rave reviews from Toronto’s Chinese community, becoming a go-to app for food enthusiasts and trendsetters. Eventpick 覓謎 is the premier mobile app for discovering the best food, drink, and entertainment options, enhancing the urban lifestyle with smart recommendations and vibrant community engagement. Leverage mobile technology to help users discover and enjoy the best urban experiences, creating a more exciting and convenient city life. Design a dynamic and engaging visual identity that embodies discovery and fascination. Use a dog’s nose and landmark shapes in the logo to symbolize exploration. Implement a vibrant pink gradient to attract and captivate users, and develop a friendly mascot, Mimi, to Previous ProjectNext Project Explore Other Projects All Posts Web & Technology Newt Starcoin FOD
Starcoin
Starcoin Web & Technology Develop a brand identity that highlights Starcoin’s commitment to security, scalability, and innovation in the blockchain space, emphasizing its role in building the infrastructure for Web 3.0 and the Metaverse. Type of Work Branding Design Client Starcoin Year 2021 Website starcoin.org Starcoin is a decentralized, layered smart contract network designed to provide secure digital assets and decentralized financial operations. Leveraging the enhanced PoW consensus and the Move programming language, Starcoin ensures security, scalability, and functional richness. The platform supports a wide range of applications, including DeFi, NFTs, and more, with a focus on building an open and inclusive ecosystem for Web 3.0 and the Metaverse. With a strong foundation in security and an innovative approach to blockchain technology, Starcoin aims to redefine digital asset management and decentralized finance. https://cgica.com/wp-content/uploads/2024/11/Starcoin-finished-video.mp4 Starcoin provides a secure, scalable, and decentralized platform for digital assets and financial operations, driving innovation and adoption in the blockchain ecosystem. Empower digital asset management and decentralized finance through a secure, scalable, and innovative blockchain platform. Design a cutting-edge and secure visual identity that reflects Starcoin’s dedication to advanced technology, security, and scalability. Incorporate elements that showcase the platform’s role in building the infrastructure for Web 3.0 and the Metaverse, ensuring the brand appeals to developers, investors, and blockchain enthusiasts seeking a reliable and forward-thinking solution for digital assets and decentralized applications. Previous ProjectNext Project Explore Other Projects All Posts Web & Technology Newt Evenpick FOD
FOD
FOD Web & Technology “It’s Mealtime!” — F.O.D., a Chinese online food delivery platform that connects hungry customers with their favourite restaurants. Type of Work Brand Communication Upgrade Client FOD Year 2016 F.O.D., which stands for Food On Delivery, aimed to simplify the process of ordering meals from a wide range of restaurants. While the English name was easy to read and remember, it lacked brand uniqueness and only emphasized the delivery aspect of the service. To address this challenge, we developed the slogan “饭点到了” (Fàn diǎn dào le), which translates to “It’s mealtime!” in English. This slogan not only aligns with the brand’s core function of delivering food but also cleverly incorporates the initials “F” and “D” through its pronunciation, creating a memorable connection between the brand and consumers. The slogan “饭点到了” became a rallying cry for hungry customers, reminding them to turn to F.O.D. whenever it was time to eat. This simple yet effective phrase helped to establish F.O.D. as a household name in the Chinese food delivery market. Previous ProjectNext Project Explore Other Projects All Posts E-Commerce Go Foodie
Hirobot
Hirobot Web & Technology Develop a brand identity for Hirobot that emphasizes its innovative and reliable nature, while showcasing the advanced technology of its service robots. Type of Work Branding Design Client Hirobot Year 2024 Website N/A Hirobot is a forward-thinking technology brand specializing in intelligent service robots that revolutionize how businesses operate and engage with customers. With cutting-edge robotics solutions designed for real-world applications—ranging from hospitality to healthcare—Hirobot is driving the future of automation. The branding system reflects Hirobot’s core values: innovation, precision, and trust. Through a dynamic visual identity, futuristic interface design, and high-tech spatial experience, Hirobot presents itself as both approachable and visionary—bridging the gap between advanced technology and human-centric service. Hirobot provides advanced and reliable intelligent service robots, enhancing operational efficiency and customer experience through cutting-edge technology. Position Hirobot as a leader in the intelligent service robot industry, known for its innovative technology and reliable solutions. Design a futuristic and sleek brand identity that highlights Hirobot’s technological innovation and reliability. Previous ProjectNext Project Explore Other Projects All Posts Web & Technology Newt Evenpick Starcoin